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Latest Content Marketing Articles
You all know that to succeed with content marketing you need to produce high quality content on a regular basis, but who’s got the time to do all that? Thankfully there are some simple and free tools and techniques to help you get started.
80% of Australian businesses have no idea if their content marketing is actually working. This 2015 report said that
most could not track the ROI of their content marketing efforts. They don’t know if it’s even worth the effort.
Are you wasting too much time testing minor things and ignoring the one thing that will make the biggest improvement to your conversion rates? The abundance of testing and analytics services available makes it too easy to test everything about our marketing, yet lose sight of the fundamentals.